channel inspiration

The next big ideas come from inspired people.
Where do you go for marketing inspiration?

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Inspirational Independence

“Do you want to know who you are? Don’t ask. Act! Action will delineate and define you.”  These are the famous words of Thomas Jefferson, our third President of the United States, who was the principal author of the Declaration of Independence.

Jefferson’s predecessor, John Adams, had the same forward thinking that helped lead our great country to its independence. In fact, Adams assisted Jefferson in drafting the Declaration of Independence in 1776. 241 years ago, on July 4, 1776, the Continental Congress declared that the thirteen American colonies regarded themselves as a new nation, the United States of America, and were no longer part of the British Empire.

These two great men, arguably two of the greatest that this nation has had the honor of calling “President”, will forever be woven into the fibers of the flag of the United States of America. It comes as no surprise that both Adams and Jefferson were brilliant men that acted on their thoughts, were true trailblazers, and used the spark of inspiration to help ignite a fire in those thirteen original colonies, which now is a nation of 50-states strong.

So, what exactly is inspiration and why does it seem to drive many to success? In my own terms, inspiration is a deep passion, something that truly piques our interest, that drives us to great lengths, makes us chase our creativity, hopes, dreams, and aspirations. In the world of marketing and advertising, inspiration is a “mechanism” for everything.

Here are five helpful ways to help channel your inspiration:

Forward thinking – be a leader and dig deep to find industry gaps. Find success through innovation and achieve growth (personal and professional).

Learn from your mistakes – mistakes are inevitable – we all make them – however, not all of us view our mistakes as a true way to learning experience and a way to grow.

Take pride – whether it’s your personal life, your work, your company or your character, put forth your best effort and strive to be the best version. Master this step and success will find its way.

Adapt – the world around us is constantly evolving. Technology, media, and market trends consistently shape our form of daily communications. Dive into these trends and new forms of technology to remain current and competitive in your line of work and industry.

Don’t lose sight of your goals – goals are what drive us. They lead us to a personal sense of “victory” (or defeat for that matter). Regardless, setting goals and chasing those goals are what turns a doer into an achiever.

Although John Adams and Thomas Jefferson both died on July 4, 1826—the 50th anniversary of the adoption of the Declaration of Independence – they are a constant reminder of how truly inspirational we, as human beings, can become.