The next big ideas come from inspired people.
Where do you go for marketing inspiration?
“Do you want to know who you are? Don’t ask. Act! Action will delineate and define you.” These are the famous words of Thomas Jefferson, our third President of the United States, who was the principal author of the Declaration of Independence. (more…)
Summer is a time to recharge, reset and find inspiration. As marketers, many of us have been head down and laser-focused on executing our Q1 and Q2 initiatives. With the first half of the year nearly behind us, summer presents an opportunity to reflect on progress against plan and consider seasonal adjustments and extensions. With a potentially lighter summer workload, now is an ideal time to strengthen your team and seek out opportunities to build your brand.
The Hawaiian Ironman Triathlon: a mission that’s been held annually since 1978 and requires athletes to test their mind, body, and soul against a 2.4-mile swim, 112-mile bike ride, and 26.2-mile run without a break. Now also held throughout the world, most Ironman events have a strict time limit of 17 hours to complete the race, making the grueling test that much more difficult. (more…)